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ASNE works to
help the industry on the vital issue of building reader credibility. Efforts
to date include ground-breaking scientific research, the use of test-site newspapers,
a handbook of practical tools and state and regional workshops. The Journalism
Credibility Project was made possible through the support of the McCormick
Tribune Foundation and newspapers nationwide.
ASNE publications
- Perspectives
of People and the Press: The initial ground-breaking 1999 report on
newspaper credibility, including a national survey and a survey of journalists
on the credibility question.
- Building
Reader Trust: The 2000 follow-up report on what six test-site newspapers
found when they worked to address the credibility questions posed in the original
research.
- The
Newspaper Credibility Handbook: The 2001 handbook for editors that
suggests practical steps that newspaper editors and their staffs can take
to improve their credibility.
Ongoing project
- The ASNE/Poynter
Ethics Tool: The
Ethics Tool will help you develop a solution to an ethics problem --
a solution that you'll be able to articulate, test and defend.
The tool poses a series of questions about your ethics case, and then
compiles your responses in a document you can print or just read online.
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