Television
:Satellite
Dish Network has a thing for cowboys. Having aired several spots with cowboys last year advertising its Blockbuster Movie Pass, the satellite-TV provider goes back to the ranch in its…
This week’s Senate Commerce committee hearing on the Cable Act—the law often blamed for blackouts on cable and satellite TV—may not be the clash of the titans, but it will…
Comcast is seeking a patent for new technology that will force subscribers who fast-forward through DVR-recorded shows to view advertising anyway, according to FierceCable, an online publication for cable network execs. The cable…
So here's something advertisers are unlikely to be wild about: Auto Hop, a new feature on Dish Network, will allow subscribers to automatically skip broadcast ads in DVR playback (starting…
DISH Network subscribers who also happen to be fans of Mad Men, The Walking Dead and Breaking Bad may be in for a rude awakening this summer, as the satellite-TV…
This summer, athletes will go for the gold at the Olympic games in London, while digital technologies will break their own records for viewing. With the emergence of high-def video…
Call it the Hispanic TV baby boom. For decades, the biggest player in the game has been Univision, and while that’s not going to change anytime soon, dozens of newcomers—some…
As the clock ticks down toward the introduction of its new stand-alone sports network, Spanish-language broadcasting titan Univision is initiating its prelaunch sequence, lining up a roster of blue-chip advertisers…
The advertising coming from pay-TV providers is increasingly populated by characters as wonderfully wacky as anything in their programming. Satellite company DirecTV featured Gregor the gold-plated Russian billionaire, with his…
It may have seemed like a good PR move, but DirecTV’s decision to set up a website to take its case in its carriage dispute with Fox Networks directly to…
