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Media Money with Julia Boorstin

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  Tuesday, 15 Jan 2013 | 1:03 PM ET

Facebook's Big Announcement: Live Blog

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Editor's Note: This is a Live Blog of the Facebook Announcement. Updates will appear at the top of the page - so please refresh and visit often.

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  Monday, 14 Jan 2013 | 7:23 PM ET

A Winning Globes Broadcast and Studios Awards Boost

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NBC's Golden Globes award broadcast was a real winner—it was the highest rated since 2007, bringing in nearly 20 million viewers. And in the crucial 18 to 49 year-old demographic, ratings grew 28 percent. NBC, which broadcasts the show, will benefit from the surge in viewers, and the fact that the show, hosted by Tina Fey and Amy Poehler, will prove a successful launch pad for NBC's shows and its sister studio Universal's films, which advertised during the broadcast.

(Read More: 'Argo' Scores Sweet Golden Globe Victory With Two Top Awards.)

So who else won? Each gold statuette meant free advertising to those 20 million viewers, which has the potential to drive ticket sales for movies, and ratings for TV shows. Homeland, which is produced by Fox (NWS) and airs on CBS' Showtime (CBS), swept the TV awards. Universal's Les Miserables won more than any other film-- Best Picture, Best Actress and Best Actor. But Sony brought home more wins than any other studio—including Jessica Chastain's win for Best Actress and Best Foregin Film with 'Amour.'

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  Monday, 14 Jan 2013 | 1:26 PM ET

What to Expect at Facebook's Mystery Announcement

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What is Facebook 'Building?'
Facebook shares are pulling back ahead of mystery news, reports CNBC's Julia Boorstin.

When Facebook sent out an invitation to a mysterious event to "Come and see what we're building," investors took it as a sign that the company will introduce another money-making product.

Bolstered by a series of upbeat analyst reports, the stock continued its climb, adding 9 percent between when the invitation went out and the end of trading Friday, when it hit a six month high. The stock has pulled back nearly 2 percent Monday.

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  Friday, 11 Jan 2013 | 11:12 AM ET

Rough December Caps Bad Year For Videogame Sales

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Video Game Sales Stink... Again
A rough year for video game industry ends with a big December drop. CNBC's Julia Boorstin has the numbers.

The videogame industry's year of precipitous declines was topped off by an unhappy holiday season. In December, game sales fell 26 percent while console sales declined 20 percent.

Despite some record-breaking blockbuster games, consumers just aren't willing to shell out $60 on as many games as they used to.

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  Thursday, 10 Jan 2013 | 9:40 AM ET

50Cent's New High-End Headphones

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Star Power & Consumer Electronics
The number stands at 20,000 and counting. That's how many new products are featured at CES this year. Some companies are using celebrities to stand out from the pack. CNBC's Julia Boostin caught up with 50 Cent to talk about how he's leveraging his star power.

To say there's a lot of clutter at CES is an understatement. There are 3,000 companies presenting 20,000 products. So tech and gadget brands are turning to the fail-safe solution for drawing attention: big-name celebrities. This year CES features more musical artists than ever.

It's a combination of tech titans aligning themselves with mega music stars-- like Qualcomm bringing Maroon 5 on stage; The Killers performing at AT&T's hackathon; and artists who have launched their own products. Curtis Jackson, aka "50Cent," is here promoting his SMS Audio headphones. Will.I.am, is promoting his new iPhone camera case accessory with a slide-out keyboard.


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  Wednesday, 9 Jan 2013 | 5:32 PM ET

Salesforce's Benioff Talks Social Marketing

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Salesforce CEO Benioff on Social Marketing
It's all about gadgets at CES this year. But many are wondering how these new toys will drive up traffic for the likes of Facebook and Twitter. Many companies like Salesforce.com are looking to ride that social media uptick. CNBC's Julia Boorstin talks strategy with Salesforce CEO Marc Benioff.

The thousands of new connected devices featured at CES will have massive ripple effects. There's no question that constant connectivity will drive use of Facebook and Twitter, which will in turn shift billions of advertising to social and mobile platforms.

And it's created a huge opportunity for Salesforce, which offers brands tools to manage social marketing and interactions. CEO Marc Benioff spoke exclusively to CNBC at his company's booth at CES, a "Social Media Command Center" with dozens of screens showing how Salesforce analyzes tweets, turning chatter into data about trends.


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  Tuesday, 8 Jan 2013 | 8:18 PM ET

Too-Big CES Gets Small, Embraces Startups With Eureka Park

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Start-ups & CES
As the Consumer Electronics Show faces concerns it's irrelevant and too big, the giant trade show tries to re-brand itself as a destination for start-ups. CNBC's Julia Boorstin reports.

CES is all about big- it has 3,000 companies presenting 20,000 gadgets to 150,000 attendees, making it Las Vegas' biggest conference of the year. But CES has gotten so big, it's drawn some major criticism that it's too big to be relevant, and out of touch with the truly cutting edge. So this year it's trying to rebrand itself as a destination for startups and Venture Capital investors looking for the next big thing.

(Read More: Here's What to Expect at CES 2013)

The Consumer Electronics Show is partnering with Startup America for a "Eureka Park" exhibit with 140 booths for small companies as well as panels just for entrepreneurs. The idea is to give startups an opportunity to present to the masses here for CES -- as well as investors-- without the prohibitive overhead cost the conference usually brings.


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  Tuesday, 8 Jan 2013 | 12:38 PM ET

CES: Digital Content Wars

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CES: Digital Content Wars
Digital distributors like Netflix and YouTube, along with cable and satellite TV companies, are fighting to make their content stand out. Here at CES, they're launching new mobile apps and showcasing flashy new technology to hold onto subscribers in a competitive and commoditized environment. Julia Boorstin brings you the latest from CES.

CES is all about streaming video this year: nearly all the 20,000 devices featured on the show floor feature access to Netflix, Amazon, Hulu Plus, YouTube, plus content apps like HBO Go, Xfinity, and endless others from cable and satellite TV companies. (Read More: What Do 'Cable Nevers' Mean for TV's Future?)

Bottom line: access to content has been commoditized, so all these digital and traditional content distributors have to fight to make their content stand out—and their subscription services worthwhile.

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  Tuesday, 8 Jan 2013 | 10:32 AM ET

What Do 'Cable Nevers' Mean for TV's Future?

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Joe Klamar | AFP | Getty Images
2013 International Consumer Electronics Show

The thousands of new Internet-connected TVs at CES all feature access to unlimited streaming video from the likes of Netflix, Hulu (Comcast, NewsCorp, and Disney) and YouTube -- without needing to pay north of $100 a month for cable or satellite TV.

So what does this proliferation of easy-to-use streaming apps mean for media giants? Cord-cutting hasn't proven much of a threat, but all these technologies -- and all the viewing they're driving -- is likely encouraging a trend that's much harder to quantify: "Cord Nevers."

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  Monday, 7 Jan 2013 | 1:26 PM ET

Netflix Rallies on New Television Content Deal

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Is Netflix back? The streaming video service is kicking off 2013 with a new deal for premium content from Warner Brothers Television Group, bolstering its position as it faces growing competition from the likes of Amazon, Verizon's Redbox Instant, Hulu Plus and others.

Netflix announced it's made a deal for exclusive streaming rights to eight shows from Warner Brothers airing this season, including "The Following," which stars Kevin Bacon and premieres this month, and J.J. Abrams' "Revolution." The terms of the deal were not disclosed, but it includes "potential future shows" as well.

Why is this a big deal? First, the shows are big—high profile and highly-rated. And second, it was made quickly for shows currently on the air—and not yet on the air.

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About Media Money

Media Money keeps you ahead of the curve in the ever-changing but always exciting media business. From Hollywood to Bollywood, digital explosions to perils in publishing, Julia Boorstin brings you the insight you need to better understand this evolving but ever entertaining industry.
  • Working from Los Angeles, Boorstin is CNBC's media and entertainment reporter and author of CNBC.com's "Media Money" blog.