Reporting into the Group Head of Commercial Development, Corporate Events & Sponsorship, the Commercial Executive will be responsible for liaising with internal stakeholders to identify appropriate activities for sponsorship; developing client proposals and contracts; and managing relationships with past, current and future partners.
Key Responsibilities
- Generate sponsorship and commercial revenue for all appropriate plans including events, dinners, surveys, reports and digital activity
- Working with the Head of Commercial Development and Commercial Development Manager to identify and develop new opportunities for commercial exploitation
- Act as a source of support and information, including best practice and advice on developing plans and opportunities for maximising income generation and member engagement
- Manage negotiations and secure contractual agreements, including the delivery and drafting of contracts, account management and review processes
- Coordinate and communicate with internal departments to ensure that each element of the agreement is being met and all avenues of opportunity are being maximised
- Build a strategic network of business contacts across all sectors and maintain an understanding of their business and marketing objectives
- Build a database of sponsorship prospects to ensure continuity of income should any contracts be terminated
- Work with the team to ensure an integrated approach to sponsorship across the organisation
- Provide professional commercial advice for corporate and directorate projects as well as "best practice" advice for regional colleagues
- Maintain a understanding of the organisations Business Plan and how external factors are affecting delivery on the ground
- Take part in cross departmental projects as and when required
Knowledge & Experience:
- Educated to degree level or equivalent
- Able to demonstrate solid experience in Business Development/Events Management/ Sponsorship
- Strong experience and understanding of the consultative sales approach
- Excellent knowledge of sponsorships’ role within the marketing mix
- Understanding of UK regional structure and potential variances
- Solid understanding of promotional and marketing campaigns
job ref
1001501
telephone
+44 (0) 20 3178 2630